Vectron und acardo Firmengebäude

Innovation starts at the Point of Sale

Gateway to the digital world

 

 

The Vectron Group offers value-added digital services at the point of sale and is one of the leading German providers.  

Founded in 1990, Vectron Systems AG is one of the largest European providers of POS solutions and has had its own digital customer loyalty platform bonVito since 2011. Vectron was the pioneer in connecting digital services with POS systems.

Vectron is a full-size system solution provider who offers software, apps, cloud services and hardware for the international market.

In January 2023, Vectron acquired the acardo Group, a leading German provider of couponing solutions, which scores with a household reach of 85% (NIQ). With Kaufland, EDEKA, HIT, Müller and Budni, acardo has the largest check-out couponing network in Germany.

The Vectron Group meets the increasing demand for digitisation with integrated solutions:  Customers get everything from a single source.

 

The merger with Shift4 took place in June 2024. The US group, which is listed on the New York Stock Exchange and has sales of more than USD 2.5 billion (2023), is a leading provider of software and payment processing solutions. Shift4 serves customers of all sizes across a wide range of industries, from small local owner-operated businesses to multinational corporations trading globally. The latter will be served seamlessly in the US and Europe as a result of the merger. Shift4 will provide strategic and financial support to Vectron Systems AG's current business strategy to expand its market position and support growth strategies in Germany and other European markets. Vectron will distribute Shift4's payment solution in Germany and several European countries.

lEaRn more

Estimated market shares in Germany

  • 50%
    Coupons
    in food retailing
  • 25%
    POS systems
    for hospitality & bakeries

Our product portfolio

The digital services of the Vectron Group

  • accelerate digitization at the point of sale
  • boost customer retention and promote sales
  • transform data into useful information
  • automate, optimise and accelerate processes 

for successful customers!

Our Products

 

  • 2
    Sites
  • approx. 275
    Employees
  • € 37.4 Mio.
    Sales 2023

Vectron Systems

Specialist for POS solutions since 1990: 

  • POS software
  • Apps
  • Digital services
  • POS hardware

In addition to the Vectron brand we sell POS solutions of the brands Duratec and posmatic

 learn more

 

  • >250,000
    POS systems sold
  • >22,000
    Branches online
  • >3,000
    Payment Contracts

acardo

 

With more than 5,600 connected stores, acardo operates the largest check-out couponing network in the German food retail sector and reaches 85% of all German households using this medium (NielsenIQ). Retail chains such as Kaufland, EDEKA, Hit and Müller use acardo's solutions

lEaRn more

 

  • >30,000
    Branches
    (connected)
  • 200
    B2B customers
    with 600 top brands
  • 7,000
    Promotions p.a.

bonVito

Our customer retention platform with extensive customizing options offers among others:

  • Customer cards
  • Collect points
  • Couponing
  • Discount systems
  • Cash card function

The solution is particularly interesting for key accounts and is used by bakery chains in particular.

 lEarn more

 

  • >5,000
    Branches
  • >8 m
    active customer cards

"Couponing has been an integral part of our shopper activation strategy for many years and has outshone many an on-pack promotions with the campaign results achieved. We greatly appreciate acardo's professional advice, flexibility and transparent clearing and reporting and look forward to many more successful projects!"

Guido Kühne (Sales manager),  Friesland Campina

"The introduction of the Vectron solution was and is another milestone for us in advancing the digitisation process and acting more sustainably."

Sandra Heberer and Georg P. Heberer, Managers of the Wiener Feinbäckerei Heberer GmbH

"acardo has been a reliable partner with dependable solutions for years. We use the full service in digital and print for shopper activation.

Elisabeth Hullmann (Senior Brand Activation Manager-Marketing), Herta